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Sport Pour la Vie (Sports for Life- SFL)
This project's parent organization is The Johns Hopkins Bloomberg School of Public Health Center for Communication Program (CCP)
It operates in United States
It uses Football (Soccer)
Entered the Sport for Health Award
More about Sport Pour la Vie (Sports for Life- SFL)
Soccer provides a fun, open environment where young people can explore sensitive issues around HIV/AIDS. Trainers from JHU/CCP train teachers and coaches from partner organizations to implement SLF activities in school HIV/AIDS clubs, soccer training centers, and community soccer teams of boys and girls. SFL comprises 5 core components:
- Group activities using a participatory life skills curriculum. These activities provide young people with an opportunity to practice communication, decision-making, and other life skills, and explore a variety of HIV-preventive behaviours.
- Individual activities in Extra Time, a workbook modelled on soccer magazines. This workbook supports individual reflection and reinforcement of key behaviour change message.
- Community outreach activities. Each youth “team” completes 3 outreach activities, which allow participants to interface with their peers and parents through games, discussions, or other activities.
- Entertainment education and promotion of celebrity ambassadors through mass media. JHU/CCP has developed a variety of mass media products promoting SFL core messages and modelling HIV-preventive behaviours through celebrities like Toure Yaya (FC Barcelona).
- Tournaments that bring together youth “teams”. These tournaments, often sponsored by local businesses and heavily publicized, serve to enhance group identity among participants, promote healthy behaviours, and generate interest in the program.