March 12, 2021
Sky Sports has launched a new partnership with the UK's Women’s Sport Collective to support the network's ambition of providing a range of opportunities for women in sport - at any stage of their career - and to connect, learn, share and support each other.
The partnership and investment from Sky Sports will ensure the Women’s Sport Collective remains free to all members as an integral part of the sports industry. Since launching in September 2019, the organisation has amassed more than 2,000 members across governing bodies, sports teams, agencies, charities, the media and brands.
All members are committed to driving change within the industry to allow for a more inclusive pathway for women in sport. The organisation was co-founded by Sue Anstiss MBE and Kate Hannon, directors of Fearless Women, a company with a history of working alongside some of the biggest names in sport. With the shared powerful ambition to drive positive change for women's sport, both have served as trustees of The Women's Sport Trust charity.
Anstiss stated: "Kate and I have loved building the Collective over the past six months and the level of engagement we've seen across the membership has been extraordinary, a clear demonstration of the will in the industry to collaborate in the interest of the future of sport. This incredible support from Sky Sports means that we can keep offering free membership."
Ensuring that every woman in sport has the chance to fulfill her potential, The Women's Sport Collective wants to change the game in gender equality in the sports sector. All members have access to and support from other women working in sport, can take advantage of regular virtual networking opportunies, educational and inspiring webinars, and have the chance to participate in its mentoring programme and attend networking events.
The Women's Sport Collective will remain a non-profit organisation. Any profit generated by the partnership will be reinvested in the Collective, allowing Sky Sports to be at the heart of initiatives that will impact the future of women in sport. The partnership reflects Sky's overall ambition to bring about positive change in sport.
Rob Webster, Managing Director of Sky Sports said: "Sky Sports has been a long-term partner of women's sport and strives to give women both on screen and off the opportunity to realise their ambitions. We're proud to support this initiative and be at the heart of positive change for the future."