Beyond Sport Cookie Policy
JULY 2023
This Cookie Policy explains how the Beyond Sport Foundation (‘company’, ‘we’, ‘us’, or ‘our’) uses cookies and similar technologies to recognise you when you visit our websites at (https://www.beyondsport.org/) (‘websites’). It explains what these technologies are and why we use them, as well as your rights .
1. What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, Beyond Sport Foundation) are called ‘first-party’ cookies. Cookies set by parties other than the website owner are called ‘third-party’ cookies. Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognise your computer, or mobile device, when it visits the website in question and also when it visits certain other websites.
2. Why do we use cookies?
We use third-party cookies to enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our websites for advertising, analytics, and other purposes. This is described in more detail below.
3. What are the types of cookies that we use?
The specific types third-party cookies served through our websites and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):
|
Cookie Name
|
Purpose
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Length Active For
|
|
_utmb
|
Part of Google Analytics; used to determine new sessions/visits
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30 mins from set/update
|
|
_utmc
|
Part of Google Analytics; measures end of browser session
|
Session only
|
|
_utmt
|
Part of Google Analytics; to store number of service requests
|
10 minutes
|
|
_utmz
|
Part of Google Analytics; to store used keyword and search engine that explains how the user reached the site.
|
6 months from set/update
|
|
_utma
|
Part of Google Analytics; used to distinguish users and sessions.
|
2 years from set/update
|
Analytics and customisation cookies:
All of the cookies served by our website are Analytics and customisation cookies. These cookies collect information that is used either in aggregate form to help us understand how our websites are being used or how effective our marketing campaigns are, or to help us
4. How can I control cookies on my browser?
As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information. The following is information about how to manage cookies on the most popular browsers:
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:
5. What about other tracking technologies like web beacons?
Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our websites or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
6. Do you use Flash cookies or Local Shared Objects?
Websites may also use so-called ‘Flash Cookies’ (also known as Local Shared Objects or ‘LSOs’) to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations.
If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the settings panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to ‘information’ on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time.
Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.
7. Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.
8. How often will you update your Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
9. Where can I get further information?
If you have any questions about our use of cookies or other technologies, please email us at [email protected] or by post to: Beyond Sport Foundation, Fifth Floor, 110 High Holborn, London, WC1V 6JS.