An Exceptional Year for thinkBeyond
December 20, 2019
Built on the shared belief with Beyond Sport that sport is a language that can bring people together and provide an invaluable tool to help society grow and improve, our sister company thinkBeyond has been leading the way in helping organizations that want to do good, do it better through sport.
Since 2014 the agency has been providing strategic consultancy to a diverse range of forward-thinking clients including the likes of ESPN, the Special Olympics, Legal & General, Michael Johnson, the NFL, Baroness Tanni Grey-Thompson, the Commonwealth Games Federation, the International Olympic Committee, The Pincus Family Foundation, WWE and Brian Dawkins.
Through sustainable and purpose-led campaigns, concepts, events, content and platforms that use sport as a tool to help improve society and deliver strong business returns, thinkBeyond worked with 44 clients across 2019 – a third of which were new – developing compelling strategies, delivering interactive workshops and inspiring events, working on projects to engage client consumers and communities and facilitating over $2 million of funding to on-the-ground social change projects.
Highlights include developing the strategic plan for the new charitable arm of the Commonwealth Sport Movement - the Commonwealth Sport Foundation, working with amazing organizations like Beyond Sport Award winner love.futbol to build 5 safe sport spaces for youth to play and learn across 3 continents and bringing together business leaders, employers and mental health advocates for a forum and awards on best practice on mental health in the workplace.
Looking to 2020, thinkBeyond is excited to continue to work with leading global organizations and talent around the world, including SAP, the ICC, Disney, Ovie Mughelli and Red Bull Racing, to re-think the way business interacts with society, with a focus on responsible leadership, purposeful events and content, shifting CSR and sponsorship strategies, supporting purpose-driven talent and promoting sustainability.